 Adaaran Maldives, Maldives |  Kantabile Afrika, Serengeti National Park, Tanzania |  Chiva-Som, Hua Hin, Thailand |  Zuri Zanzibar, Unguja |  Santé Wellness Retreat & Spa, South Africa |
|---|---|---|---|---|
 Heritance Aarah, Maldives |  White Pearl Resorts, Mozambique |  The White Pearl Villa, Mozambique |  Asanja Africa, Serengeti and Ruaha National Park, Tanzania |  Ocean Resort Group, Thailand |
About Us
Exclusive Serenity is a boutique representation company based in Cape Town, specialising in Sales & Marketing for luxury hotels and resorts with a strong focus on unique properties and beach destinations.
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Established in 2004, we have cemented our reputation as dedicated and reliable representation company on the South African market, with current expansion into other African markets. Our dynamic team acts as an extended arm for the hotels’ own sales and marketing department, extending the reach and effectiveness of the in-house department. We predominantly focus on the South African market with current expansion into other African markets.
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Exclusive Serenity identifies the trends of the highly competitive travel industry and reacts respectively with in-depth knowledge, expertise and stamina. We facilitate effective Sales, Marketing and Public Relations strategies through a client-specific concept together with targeted actions to increase business and brand awareness for our clients.
We are very selective about the brands we take on and choose the properties we represent according to the high standards we provide as well as beneficial synergies for our clients. Exclusive Serenity is a full service agency offering a comprehensive range of services according to our clients' needs and requirements.
At Exclusive Serenity, we take on a brand and live it to ensure consistency throughout the sales process. For our clients, we go the extra mile - with commitment and integrity.
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A Message from our Founder
As we celebrate our 20th anniversary in 2024, I take a moment to reflect on the remarkable journey that has brought us to this milestone. From humble beginnings to where we are now - it truly has been a journey which certainly included character-building exercises and incredible experiences.
When I created Exclusive Serenity, the name came to me while travelling on a plane, inspired by two core values: Exclusiveness and Serenity. Exclusiveness represents luxury, symbolised by red silk, while Serenity is embodied by the zen garden, capturing the essence of being fully present, at peace, and truly happy. Often, we need to step away from our daily routines and venture elsewhere to rediscover what we may have had all along. These moments of clarity and joy frequently arise during holidays, when we have the chance to breathe and reflect. I have always cherished those special places that enrich and fulfill us. It is a privilege to represent a select few handpicked properties where travellers can find either or both - exclusive luxury and serenity.
Since its inception in 2004, Exclusive Serenity has grown and evolved, and I am deeply grateful to all our clients, industry partners, team members, and collaborators. Our success is a testament to the hard work and passion of our incredible team, the trust and loyalty of our customers, and the support of our partners and stakeholders.
As we look to the future, we remain committed to our core values, passion and mission. We are excited about the possibilities that lie ahead and are eager to continue delivering exceptional value and service to our customers. Thank you for being a part of our journey.
Life is too short not to savour those special moments in extraordinary places. Welcome to the world of Exclusive Serenity.
Yours in travel,
Melanie Floor
Founder & Director
What We Do
Exclusive Serenity offers comprehensive business development services designed to foster growth and enhance the market presence of luxury hotels and resorts.
In our role as representatives for our clients, we engage in a holistic approach to sales and marketing. This includes strategically positioning and promoting properties in the market, nurturing and building relationships with key players partners and industry stakeholders, delivering product presentations and trainings, attending travel trade shows and organising travel trade workshops, online and offline marketing and more.
Our overarching goal is to boost room night sales for the clients we represent whilst being a reliable contact for the travel trade. For a comprehensive overview of the services we offer to hotels and resorts, please contact us.
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Sales & Marketing Services
Our Client Portfolio
Testimonials
Andrea Knorova, DOSM & Board of Directors, Zuri Zanzibar
Zuri Zanzibar is very proud to cooperate with Melanie since 2016. Since the pre-opening time, Melanie has constantly been supporting the project by her professional, very organized and friendly approach, as well as perfect knowledge of the South African market. We would highly recommend Melanie to anyone and hope we continue cooperating for a long time.
Andrew Morgan, Director, Unique Travel Representation
Unique Travel Representation appointed Exclusive Serenity to expand and develop our clients Ocean Resort Group in the SA market. Melanie did a fantastic job in not only pushing the resorts to the travel trade but also to position the resorts across various segments in SA which led to some incredible business from South Africa to a resort which was never in the mindset of the South African markets. Melanie has done a tremendous job in difficult times and we are pleased we chose Melanie for this contract, I would certainly not hesitate to recommend Exclusive Serenity to anyone looking for representation in the South African Market.
Chris Bailey, former COO, Centara Hotels & Resorts
Centara Hotels and Resorts appointed Exclusive Serenity to expand and develop our brand awareness whilst initiate a strategic plan to grow our existing business from this market, which was growing in importance for us. Melanie and her team did exactly that and more – they become Centara Hotels and Resorts living and breathing our culture, passion and drive for excellence. I would not hesitate to recommend Exclusive Serenity to anybody looking for a presence in the South African market – they deliver!